AI Insights · Timothy · July 2025
Top 5 Social Apps in Israel Q2 2025: Unified Platform Insights
Explore the performance trends of the top social apps in Israel during Q2 2025, with data on downloads, revenue, and active users from Sensor Tower.
In the second quarter of 2025, the top social apps in Israel showed varied performance across key metrics such as downloads, revenue, and active users. This analysis, powered by Sensor Tower, provides insights into these trends on a unified platform.
TikTok - Videos, Shop & LIVE witnessed a notable increase in weekly revenue, peaking at approximately $449K in mid-April. Downloads fluctuated throughout the quarter, culminating in a peak of 29K at the end of June. Active users remained relatively stable, with a slight dip from 2.5M to 2.3M.
Facebook experienced stable weekly revenue, ranging around $7K to $9K. Downloads showed an upward trend, ending the quarter at nearly 22K. Active users hovered around the 4.5M mark, maintaining a steady engagement level.
Instagram saw a peak in revenue at $30K in early June, while downloads showed a steady rise, reaching over 20K by the end of June. Active users consistently surpassed 3M, indicating strong user retention.
Threads maintained a consistent download rate with a peak of 25K in late March. Active users varied, with a notable increase to over 820K in late June, suggesting a growing user base.
Me - Caller ID & Spam Blocker saw a steady revenue stream, reaching $34K in early June. Downloads peaked at over 10K in the final week of June, while active users remained strong, fluctuating around 1.5M.
For more detailed insights and data, visit Sensor Tower.
